
Digital Marketing

CLIENT: Volume 9 Digital
Volume 9 Digital is a Denver-based digital marketing agency specializing in content strategy, SEO, and paid media.
DWYL’s role: Visual language expansion for digital marketing collateral
Scope: Refreshed branding system applied to proposals, presentation decks, retargeting ads, paid search, and social media campaigns

The Challenge
V9 Digital had a solid brand foundation—but their digital and presentation assets lacked cohesion and consistency. They needed a visual refresh that extended their identity across:
Sales decks and client proposals
Social content (Instagram feed and Stories)
Paid search and display advertising
Retargeting campaigns

The Approach
1. Visual Language Expansion
I built on V9’s existing identity, evolving their color palette, type system, and graphic elements to ensure brand consistency across all channels.
2. Modular Tools & Deliverables
Created scalable, easy-to-update templates and assets including:
Client proposal slides (PowerPoint/Keynote)
Static and animated Instagram Stories
Paid search and display ad graphics
Social media post templates
3. Platform-Specific Optimization
Each asset was formatted to work seamlessly across platforms—mobile, desktop, social, and advertising—without compromising brand fidelity.




The Results
Elevated the professionalism and consistency of V9’s digital presence across client-facing and internal marketing materials
Enabled the internal team to create proposals and campaigns more efficiently using pre-designed templates
Strengthened the brand’s visual impact, creating clearer messaging and more confident client engagement
Built a flexible asset system that supported ongoing marketing efforts without reinventing the wheel
While formal metrics weren’t tracked, the V9 team reported increased confidence in their presentations and smoother asset creation workflows after the refresh.



Key Takeaways
Visual cohesion boosts clarity, trust, and brand recognition
Modular systems empower internal teams to move faster without sacrificing quality
Good design isn’t just pretty—it’s a tool for better communication

